Advanced Marketing Strategies Course

Discover the FOMO.ai Strategic Marketing Playbook - Advanced

Create Engaging Educational Systems

Learn how to attract and engage customers with free educational content.

Boost Conversions with Testimonials

Utilize testimonials to enhance credibility and increase conversion rates.

Track Performance with Analytics

Master tracking sales and customer engagement using autoresponders and Google Analytics.

About the Course

This video course is a hands-on guide to implementing advanced marketing strategies. With 20 step-by-step tutorials, you'll learn to create educational systems, run direct response campaigns, leverage testimonials, set up automated systems, and track performance efficiently. Gain insights into using platforms like Zapier, GoToWebinar, and Zoom for marketing success. Whether you're new to marketing or seeking to refine your approach, this course equips you with the tools for business growth and increased profitability.

Meet Your Instructor

Hi, I'm Dax. I wake up every day to make artificial intelligence useful, not just noisy. After two decades at the front lines of programmatic ads (co-founder, Chango → acquired for $122 M) and mar-tech product leadership (Chief Product Officer, Rubicon Project; Global Media VP, iCrossing/Hearst), I saw the same pattern repeating with generative AI: huge promise, even bigger confusion. So we built FOMO.ai to give companies something better than another “tool” — an AI marketing team partnered with our Human Marketing Team. This AI + Human approach is loved by brands like Noom, Minted, PetMeds, and many smaller B2B & B2B brands. We created this course to help you improve your marketing and AI skills.

Course Curriculum

20 Chapters · 25 Lessons

1
1. (Included in full purchase)
  Free Education for Customers and Prospects
2. (Included in full purchase)
  Understanding FOMO in Marketing
2
1. (Included in full purchase)
  Building Effective Campaigns
2. (Included in full purchase)
  Using Testimonials for Credibility
3
1. (Included in full purchase)
  Direct Response Copy AI
2. (Included in full purchase)
  Integrating Platforms for Seamless Workflows
4
1. (Included in full purchase)
  Direct Response Testimonials
2. (Included in full purchase)
  Evaluating Campaign Performance
5
1. (Included in full purchase)
  Opt-In Landing Pages
2. (Included in full purchase)
  Managing Physical Products and Direct Mail Lists
6
1. (Included in full purchase)
  HARO
7
1. (Included in full purchase)
  HARO's Resources
8
1. (Included in full purchase)
  Using Content Building Apps
9
1. (Included in full purchase)
  Using Zapier
10
1. (Included in full purchase)
  Setting up a Shopping Cart Product
11
1. (Included in full purchase)
  Setting Up a Bump Offer
12
1. (Included in full purchase)
  Setting up an Automated Campaign
13
1. (Included in full purchase)
  Set Up GoToWebinar with Bump Offer Customers
14
1. (Included in full purchase)
  Set Up A Zoom Webinar
15
1. (Included in full purchase)
  Multi Stream to Social Media and Video Sharing
16
1. (Included in full purchase)
  Zoom Connection to Other Platforms
17
1. (Included in full purchase)
  Physical Products to Attain a Snail Mail List
18
1. (Included in full purchase)
  Sales Tracking with Your Autoresponder
19
1. (Included in full purchase)
  Tracking with Google Analytics
20
1. (Included in full purchase)
  Connecting Analytics to Your Autoresponder

What People Are Saying

Discover how this course is transforming businesses and empowering marketers to succeed.

”

We scaled very quickly with FOMO.ai and generate sales every day from the content we post."

Angela Caltagirone

CDMO @ PB5star

”

Getting started was very easy, and their playbook made it clear what they were going to do and why.

Sarah Lockwood

Founder @HiveCast

”